The suggestions below are amalgamated from years of experience and many different events. Before I get to them… Since you’ll want to consider the source, rest assured that I’ve worked all three sides of the trade show table. As a … Continue reading →
In a previous career I was a technology reviewer for the largest computer publisher in Canada (audited 400,000 national circulation back then). Sometimes I was invited on press junkets, aka trips paid for by vendors. My first was to Lexington, … Continue reading →
Think you’re a good salesperson? Maybe you are. There’s one thing however, that I’ll never buy again from any salesperson. The offer comes only from small business owners, in all kinds of industries. I’ve read and heard variations on their … Continue reading →