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I'll Boost Your Profits with a compelling story that moves your audience from curious to customer

Stories that influence with authority

Move your audience from curious to customer

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Tag Archives: salespeople

12 ways to ensure a results-free trade show

Stories that influence with authority

The suggestions below are amalgamated from years of experience and many different events. Before I get to them… Since you’ll want to consider the source, rest assured that I’ve worked all three sides of the trade show table. As a … Continue reading →

Sorry we don’t have what you need. Let me introduce you to our competition…

Stories that influence with authority

In a previous career I was a technology reviewer for the largest computer publisher in Canada (audited 400,000 national circulation back then). Sometimes I was invited on press junkets, aka trips paid for by vendors. My first was to Lexington, … Continue reading →

One thing no salesperson can persuade me to buy

Stories that influence with authority

Think you’re a good salesperson? Maybe you are. There’s one thing however, that I’ll never buy again from any salesperson. The offer comes only from small business owners, in all kinds of industries. I’ve read and heard variations on their … Continue reading →

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